Tag Archives: Social Media

Product Update: Find Your Favorite CoPromoters!

Great news, CoPromoters!

You asked for a way to find your favorite users, and now you got it: Find Users is now live on desktop. Search by account name or brand and add them to your network. Click the Follow button to add them to your network. Once they’re in your network, you will see all their boosted posts in your share queue. If we can’t find a direct match, we’ll suggest similar members that could help spread your content.

Still can’t find someone you thought would be on CoPromote? Invite them! The larger your network, the farther your content goes. Plus, cross-promotion is better with friends and people who support your content. With our new search feature, finding them is a snap!

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Featured CoPromoter of the Week: Menswear Blogger Style Society Guy

Over the past few years, street style blogs have popped up all over the internet. While ladies fashion has always dominated the headlines, there is a whole community of men’s fashion bloggers who wear equally as appealing outfits. Jamal from Style Society Guy is one such individual, showcasing his personality through the color of his brogues or the cut of his blazer. Besides being an incredibly well dressed man, Jamal is also a great CoPromoter, activity sharing and boosting  content. We got in touch with Jamal to discuss menswear and gives us some style advice. Check out the chat below!

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1. What kind of creator are you?
I am a menswear content creator. But not just limited to clothes–its a whole lifestyle. Grooming, travel, food, home, living its all found in #menswear

2. What inspires your style?
Mostly positive interactions I see on the street. Just last week I saw a group of waiters outside of a restaurant laughing and joking. Apart from having fun they looked so damn cool in the black and white striped aprons! Now I am on a hunt for black and white stripes. Its more of the moment than the event for me. Link here 

3. How do you use CoPromote?
I use CoPromote to keep the interaction going with my blog and social media. As a one man team, it’s extremely hard to keep up with my sites content and social media content. With CoPromote I know that my content will be shared and interested readers will click through.

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4. Do you have any tips men could use to up their style game?
Yes! If you are not a huge blazer fan or can not find any in your price range there are several alternatives. Buy a denim jacket and pair it with a knit tie and tailored chinos. A lot of guys feel they have to wear a blazer everyday. You don’t–you just have to be tailored and you can still be dapper.

-Denim jacket
-Knit tie
-Shirt
-Slim chinos
-Dub monks or dress shoe

5. What is your favorite outfit you’ve worn on your blog?

Has to be this royal blue suit, with blue and yellow tassels slippers. Sans tie and socks, haha. http://www.stylesocietyguy.com/the-royal-suit-for-springsummer-15/

Check out Style Society Guy! Follow him on CoPromote.

The Attention Economy And How To Get Your Share Of It

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Attention. Everyone wants it. No one has any to spare.

As social marketing takes over traditional advertising and publicity, consumers are ever more inundated with messages on all of their various devices around the clock.

How can you avoid being lost in the shuffle? Every case will be different, but these great, basic points are a good place to start. Head over to Percolate to read the rest.

BENCHMARK YOUR WORK AGAINST THE REAL ATTENTION WINNERS

Set your standards high and keep re-evaluating them.

TARGET PEOPLE, NOT POPULATIONS

When you’re interesting, timely and visually compelling that’s a lot closer to a recommendation than an interruption, and it delivers superior campaign ROI.

MAKE YOUR CONTENT “SNACKABLE”

Write aspirational headlines, keep copy short, pique curiosity early and make sure your content is accompanied by a compelling, relevant image or video.

THE PHONE HOME SCREEN IS THE NEW FRONT PAGE OF GOOGLE SEARCH

If your average typical customer checks their phone more than 100 times daily and you’re on the home screen, that’s 36,500+ organic icon impressions a year, completely effort free.

Three Tips For Creating Loyal Consumers

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So you want loyal customers but you don’t have time to become a social marketing expert. You are, after all, a creator. Here is a quick overview of three basic tips to help guide your efforts. Click through to TechCrunch to read in more detail.

1. Labour = Love

Human beings tend to love things created by them either partially or fully. Ask them to collaborate with you!

“The more effort we put into something, the more likely we are to value it.”

2. Consistency counts

The basic idea is to start with a small ask, once people say yes, they are more likely to say yes again.

“We are more likely to be consistent with our past behaviours.”

3. We avoid cognitive dissonance

We don’t want to miss out on things others like, so we learn to like things we didn’t think we could.

“We change our preferences to avoid cognitive dissonance.”

Source: http://techcrunch.com/2015/01/19/the-hidden-psychology-of-why-customers-come-back/ by Nir Eyal

 

Mobile Metrics: Twitter Alone vs Twitter + CoPromote

We can tell you how cross-promotion is the best way to reach new followers. We can talk about “the power of many” until the internet actually breaks. Or, we can let the data speak for itself.

Today, Twitter announced an update that lets you track engagements on their iOS app. The data’s message couldn’t be clearer: Dedicated sharing scales reach!

Now, when you boost a Tweet through CoPromote, you can easily compare the improvement between Tweeting on your own versus boosting through CoPromote’s community of content creators dedicated to sharing.

Don’t take our word for it. Boost a tweet and see for yourself.

Thanks, Twitter!

On the left, CoPromote metrics; on the right, Twitter metrics.

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