Tag Archives: Social Media

Snapchat CoPromote

The 5 Best Snapchat Updates To Use

The Snapchat 2.0 update is live and direct! Although there are constant Snapchat updates (more specifically with their lenses), Snapchat 2.0 has added many features to help broaden the dynamics of the app itself. We at CoPromote have made a list below of our five favorite updates!

1) Lenses: Old and New

The first step to these lenses, is knowing how to access them.

  1. Place the camera on selfie-mode.
  2. Tap on your face and hold until a white outline of your face appears, then release.
  3. At the bottom of the screen, a list of lenses will appear and as you scroll left at the bottom more lenses should appear.
  4. Once you press on one…magic happens.

The same Snapchat lenses used to be available on a day-to-day basis. Then Snapchat introduced the idea of selling the lenses to users. NOW, we get a new lens every day! Don’t worry, if you bought a lens it will always be available to you.

2) Video & Audio Notes

Video notes now let you record 10 seconds of video that loop when your friend watches your message!

Audio notes let you record audio to respond to Snapchatters when you don’t necessarily feel like typing or sending video notes. As a bonus, there are also 100 reaction stickers unique to Snapchat!

3) Video Chats/Voice calls

Watch out WhatsApp! Snapchat has arrived. You are now able to make a phone call (voice call) or video call (video chat) to people within your Snapchat network. If a friend video calls you, you have the option to either watch or join. While watching the other person, they cannot see or hear you but you can send them text responses.

The same applies to voice calls. You have the option to either listen to or join in on the conversation, while always having text responses available to you.

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Open a conversation with a friend on Snapchat (or begin one), and once you tap on the message box you will see five icons appear. The second icon is the “Voice Call” button, and the fourth icon is the “Video Chat” button. Try it out and see how it works for you!

4) Sending multiple photos in Chat 2.0 at once

There is no longer a single photo limit to the amount of pictures you can send! When sending a snap, click on the photo icon on the far left. You may select up to 10 photos to send. There’s no limit to a snap.

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5) Sending photos during video and audio calls

We had to test this option out as soon as we read about it because, for some reason, we didn’t believe it. Lo and behold, it worked! If you are connected to a WiFi network and you’re on a phone call, you can go straight to your Snapchat and snap away. You won’t even have to put your friend on hold while you snap.

There you have it. CoPromote’s five favorite Snapchat updates. Follow us on Snapchat for our latest snaps and stories!

To get in touch with over 800,000 creatives and Snapchatters, join CoPromote HERE!

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Top 5 Millennial Influencers You Should Be Following

Influencers are increasingly the go-to source for social and content marketing. With so many tastemakers breaking into the field, it can be difficult to know where to start or who to follow. Here are CoPromote’s five favorite millennial influencers combining skills, knowledge, and personal charisma to create a compelling online presence that inspires us to keep learning every day!

 

1. Chelsea Krost

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If there is one person that is an expert in all things Millennial, it is Chelsea. From making appearances on Good Morning America to hosting weekly twitter chats titled #MillennialTalk, Chelsea’s knowledge of social media and influencer marketing makes her an indispensable resource for companies like MasterCard and Intel.

2. Sara Forte 

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Sara’s Twitter and Instagram make us wish eating was a 24/7 job. Besides her amazing cooking creations, Sara loves connecting with other creators and shows us the power of collaboration! In fact, her blog, Sprouted Kitchen, is a project with her husband Hugh!

3. Patrick Jervis-Stone

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Patrick is a master of the interwebs: from graphic design to photography to branding, he does it all. His blog, Get Social With Patrick, is filled with informative articles on marketing to today’s generation.

4. Andy Fidel

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Using the medium of photography and film, Andy is an expert storyteller. Focusing on lifestyle, culture and performing arts, Andy uses her skills to create content that is visually appealing and catered to millennials.

5. Brooke Saward

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One look at Brooke’s website will make you green with envy. Her picturesque travel blog posts inspire and make us yearn for places far and away. She is the prime example of a millenial living the off-the-beaten path life–and using social media to document it all for the rest of us.

 

Connect with creators on CoPromote, and become an influencer yourself by reaching a bigger audience!

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Featured CoPromoter: Social Media Guru Justin Matthew

The world of marketing and social media is vast and often overwhelming. CoPromoter Justin Matthew from JMHHACKER and iBoom Media has mastered the ins and outs of social marketing, and loves to share his tips! From being listed as a Klout influencer to a pioneer of the viral YouTube channel HouseholdHacker, Justin has established himself as an expert in digital marketing. We got in touch with Justin so he could share some of his tricks with us and to see how CoPromote has helped him!

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1. What type of creator are you?

I am an opinion leader – if I get behind a brand, I become the best ambassador of that brand.That comes from having built a very strong authority in my field based on credibility, evidence and testimonials.I also founded social media firm iBoom Media, which certainly is a plus! I am a featured influencer on the influencer network KRED and also a top ranked expert on Klout.

2. What got you interested in the world of marketing and blogging about it?

I first started on YouTube (Householdhacker) and realized to be successful, you needed more than just a subscriber base from videos alone. You must have fans/followers on all types of mediums that see YOU as the expert for that topic. I saw the results skyrocket when I established a Facebook, Twitter and blog that posted or wrote about content similar to the channels topics.

What amazed me was how many people respond when you have quality content.
I like creating and sharing content as it is incredibly fulfilling when I see direct results from others saying how this article helped them in their business or some other way.
A good content marketing strategy usually always means having a blog. Done correctly, it allows you to build an audience of interested and like-minded people.

Finally marketing using a blog allows you or your brand to become well known for your expertise. You become the source of your audiences information on the subject and that is a lot of power!

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3. How important is digital marketing today?

It is no longer an option! For almost every business to succeed today, they must have a strong digital presence online for reaching new clients & brand visibility. Digital marketing is used to create organic search results. Today most consumers get the info they are looking for through search engine results so in order to make sure your company is the one they find it is critical to have a digital marketing strategy in place.

A well maintained blog will provide fresh and relevant content. That usually means an increase in site visitors & user engagement which equals conversions!
That is where Social Media Marketing comes in by utilizing a variety of social media platforms you can create new opportunities to interact and connect with potential customers and clients.

4. How have you used CoPromote to increase your readership?

CoPromote has been a MASSIVE tool to increase not only traffic but genuine interaction not just for my blog but for my clients. So far I have used CoPromote to boost 31 tweets for 329 retweets and an AMAZING 3.5 million people reached! That averages out to over an extra 100,000 people per post!

Metrics
31 Boosted posts
329 New shares received
3.5M New people reached

Being a marketer I know the value of being able to get my content in front of that many people, and not just anyone, but targeted based on the interests CoPromote’s platform offers!
To be honest I even tested that out to see if it was accurate. I had a piece of content for a client that was film and entertainment related but still entered my normal interests like advertising, business, marketing and startups. Due to the fact that that was not what the post was about, it was not co-promoted at all! A few days later I redid it with the proper interests movies and film, television and entertainment and was able to reach an additional 100,000 people and ended up with 34 retweets 17 from my followers and 17 from CoPromote! The content was very important to me and it was a massive relief to have the power of CoPromote behind me.

Metrics
116.3K Organic reach
99,833 CoPromote reach
86% Increase

As far as readership for my blog, my very first post I CoPromoted was a general link to my blog, The World Of Social Media, and mentioned what it was about. It exploded with 53 retweets to over 712,000 people and 31 additional from my followers. We are talking over 600% more reach because of CoPromote. That led to a surge in my daily visitors and even increased time on site! So now, every time I post a new article it goes on CoPromote and helps me get that initial blast to get the word out.

Metrics
31 Organic retweets
53 CoPromote retweets
115.3K Organic reach
712K CoPromote reach
618% Increase

 

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5. What are three essential social media tips you can give to beginners?

First – When I first broke into social media four years ago, I thought I was very late to the game and tried to make up for it by setting up accounts on every network that existed. It became way too much to manage to fast and because of that I got frustrated. So I would say start small try a couple services out at a time. Trying to keep up with 25 networks and grow them will be your ticket to giving up. Building profiles for multiple social sites is serious and should take time from the bio to images used, start by only tackling a couple at first like Facebook, Instagram and Twitter. Once you have a system down move on to the next two or three and so on. Once you find the right ones for you or your brand, then start to narrow your focus on those.

Second – and yes, I can say I am guilty of this one: Don’t over post or annoy your followers! Many just starting out think the best way to “promote” their brand is to post coupons, offers, news, and anything related to their business or even unrelated! A good way to manage this is If it’s not something you personally would not read don’t post it! It’s very important to be helpful first and not just all promotions – people respect that and your accounts will reap the rewards! Be sure to answer questions, and engage. The followers will come if you’re helpful first.

Third – a big one, and yes, I fell victim to this one too: Do not watch your follower count like a hawk. Don’t worry about those e-books or articles you see that say How I got 50,000 followers in a week! Yes it can be done and quite easily actually BUT they will be mostly bots or not targeted. Or they’re just following you in hopes that you’ll follow them back. Bottom line: they’re not followers who would engage with you. When I founded social media firm iBoom media, our entire core message is: REAL FOLLOWERS. REAL RESULTS. We would rather have 10 followers who are interested in your product or topic than 100,000 that are not. Organically building up a great social profile takes time but TRUST me do this right from Day 1 and you will save yourself a ton of time later. DO NOT buy fake followers or sign up for follow for follow websites.

Want to connect with great influencers like Justin and reach a bigger audience? Join CoPromote!

3 Free Sites To Create Infographics

3 free sites to create infographics

We’ve been stressing how important it is to utilize visuals and images for social media posts in order to gain the most traction. What we’ve failed to do is show you where to look to create them. Shame on us.

If you cannot afford a graphic designer in your budget, these three sites will help you design the images yourself…for free!

 

1) Canva

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Perks:

  • Free
  • Numerous Social Media & Layout Templates for Design Projects (Infographics, Banners, Ads, Presentations, etc.)
  • Vast Number of Images to Use
  • Easy to Navigate

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Cons:

  • Pay for Better Stock Images
  • Pay for Better Templates
  • No Charts Available (Must Upload Your Own)

 

2) Easel.ly

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Perks:

  • Free
  • Design is Primarily Focused on Infographics
  • Basic Layouts (Easier to Utilize)
  • Charts

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Cons:

  • Limited Themes
  • Limited Image Options

 

3) Visme

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Perks:

  • Free
  • Discounts For Students & Teachers
  • Numerous Social Media & Layout Templates for Design Projects (Infographics, Banners, Ads, Presentations, etc.)
  • Charting/Charts
  • Vast Number of Images/Icons to Use
  • Upload YouTube Videos Into Layouts

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Cons:

  • Limited to 3 Projects with Free Version
  • Limited Chart Access

 

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3 Twitter Follower Management Tools

When Twitter first burst onto the social media scene, your profile was judged on the number of followers you had. This demand for quantity produced many services that sold twitter followers, and essentially bumped the number on your profile using a bit of computer code.

Today, marketers are more focused on the number of reach and engagements your account has. “Bot” followers or “eggs” do not give you an increase in impressions, favorite your tweets, or read them. Your rating on Twitter Audit or Status People is a strong indicator to potential partners on the quality of your twitter account.

Luckily, there are several tools out there to help you clean up your account and make sure it is followed by real people. Not only do you increase your overall reach by blocking and managing your followers, you also make the social web a better place to share.

1. Tweepi
A free-mium service that helps organize your twitter account, and make sure it is up to date. You can unfollow people who are not active, people who do not follow you, and also make people unfollow you through their “Force to Unfollow You” feature. It is visually pleasing, and has a very simple and easy to use UI.

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2. ManageFlitter
Similar to Tweepi, ManageFlitter analyzes your twitter account for all the fakes, in-actives, and bad accounts. It allows you to unfollow people you follow who have fake profiles, as well as block those accounts that are following you with bad profiles. They divide their dashboard into several helpful categories, including profiles with no picture, non-english profiles, inactive users and several more.

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3. StatusPeople
StatusPeople is a great tool to help you see how many fake followers your twitter account has, as well as how many followers are inactive. It also has an automatic block feature which allows you to block these spam accounts in one go. You can connect multiple twitter accounts, and get follower analytics.

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Have you used any of these tools before? Are there any other tools you have found to help you manage your twitter account?