Tag Archives: Interview

Featured CoPromoter: Fitness Expert Julia Buckley

If you are like us, getting concrete results from a diet or exercise is tougher than that steak you tried to cook last week.  From #MotivationMonday to #TransformationTuesday, social media is full of inspiration and tips for getting fit. Health and fitness expert Julia Buckley uses the power of the internet to help a community of people change their lives with her online gym. Her program combines proven techniques that have had great results for many people. We caught up with her to ask her inspiration and drive, fitness tips, and how she uses CoPromote!

1. What type of creator are you?

In essence I just want to help as many people as possible enjoy the amazing life-enhancing benefits that being physically fit brings. I love the idea of playing even a small part in changing the condition of people’s bodies, and therefore changing lives across the world, most of whom I’ll never even hear from, let alone meet. It gives me such a kick to know I’m reaching thousands of people every day with the content I create. I’m most active on Facebook, Twitter, Instagram and YouTube. I produce almost every kind of content – articles, blog posts, videos, images, print books, ebooks, snappy tips, etc.

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2. What made you want to become a fitness trainer?

My background is in media and as my own passion for fitness grew, I found myself drawn more and more to jobs where I had the chance to share it with other people. I was the editor of a magazine for runners for a couple of years and I wrote articles for all the major fitness magazines here in the Britain. I originally took a course to qualify as a personal trainer just to get a bit more authority as a fitness writer and build my knowledge. But I found coaching people so rewarding I ended up doing some personal training alongside being a fitness writer.

In 2012 I got a book deal with Bloomsbury (one of Britain’s top publishers) and started work on my first print book The Fat Burn Revolution. To test out and refine the 12-week program I outlined in the book I wanted to gather a test group of people who would follow the program from written instructions (so they’d have a similar experience as readers) and share the experience with me. So I put the word out on social media that I was looking for testers, gathered a suitable group and set up a private Facebook group. Along with supplying the program details, I ended up coaching the group through it. The transformations they achieved in the 12 weeks were phenomenal!

Their friends saw the change in them and got in touch with me asking if I could do the same for them; things sort of snowballed and that’s basically how I accidentally got into online fitness coaching! About a year later, I was doing it full time and after about 18 months numbers got so large that it was getting difficult to keep up with everyone in the Facebook group. That’s when became clear that I needed my own private members website.

In 2014 I launched my Online Gym  where I now have a library of over 100 workout videos. I offer personal advice and support via the forums. Plus they’re each assigned a virtual workout buddy from among a group of long term members who’ve been training with me for years (with fantastic results) and they also have access to library of healthy recipes, pep talk videos and more.

3. What makes your fitness program different than the rest?

My online gym is much more than a fitness program. There are several different fitness programs members can choose from, or they can follow a rolling weekly schedule featuring new workouts almost every week. The level of personal support from myself, members can talk to me every day on the forums if they want to, and the camaraderie between the members in the community, makes it completely unique. I’m so proud of we’ve built in the online, it’s something absolutely remarkable which is having a huge positive impact on the lives of the members.

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4. How has CoPromote helped your brand?

I love CoPromote! It helps me reach people far outside my circles. Plus it allows me to find and share relevant content that I’d never normally come across.

5. Can you give us 3 tips on staying fit?

  1. Exercise because you love your body, not because you hate it. via @juliabfit @copromote Tweet This.

    Some people try to find motivation by beating themselves up about the condition of their bodies. This is actually demotivating and makes them feel like crap! I’ve found that once people start allowing themselves to feel good about the positive steps they’re making, it really accelerates their progress. The better we feel about our bodies, the more we want to look after them. And, the more we look after our bodies, the better we feel about bodies. And our progress snowballs as it goes on. It’s a wonderful thing!

  1. Go Harder. For maximum fat-burning, body-sculpting results, forget steady types of exercise that you can maintain for long periods. You need varied, intense workouts that leave you totally spent—ideally in less than an hour. My motto is “go harder, not longer”. When people are used to long training sessions it can take a while for them to learn to really go all-out for shorter durations, they’re so used to holding back so they can keep going. But with practice they find that extra gear and start to build more explosive fitness, which does amazing things for their bodies.
  1. Go Heavy. A lot of people think that the best way to shed fat is by doing lots of steady cardio. You can lose fat that way, but it’s not the optimal type of training for fat loss. By adding muscle to your body you will burn more fat all of the time as well as improving your shape.

To keep in touch with Julia, follow her on twitter, instagram and youtube! You can check out Julia and other fitness gurus on CoPromote!

Featured copromoterD I R E C T I O N (6)

Featured CoPromoter: Social Media Guru Justin Matthew

The world of marketing and social media is vast and often overwhelming. CoPromoter Justin Matthew from JMHHACKER and iBoom Media has mastered the ins and outs of social marketing, and loves to share his tips! From being listed as a Klout influencer to a pioneer of the viral YouTube channel HouseholdHacker, Justin has established himself as an expert in digital marketing. We got in touch with Justin so he could share some of his tricks with us and to see how CoPromote has helped him!

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1. What type of creator are you?

I am an opinion leader – if I get behind a brand, I become the best ambassador of that brand.That comes from having built a very strong authority in my field based on credibility, evidence and testimonials.I also founded social media firm iBoom Media, which certainly is a plus! I am a featured influencer on the influencer network KRED and also a top ranked expert on Klout.

2. What got you interested in the world of marketing and blogging about it?

I first started on YouTube (Householdhacker) and realized to be successful, you needed more than just a subscriber base from videos alone. You must have fans/followers on all types of mediums that see YOU as the expert for that topic. I saw the results skyrocket when I established a Facebook, Twitter and blog that posted or wrote about content similar to the channels topics.

What amazed me was how many people respond when you have quality content.
I like creating and sharing content as it is incredibly fulfilling when I see direct results from others saying how this article helped them in their business or some other way.
A good content marketing strategy usually always means having a blog. Done correctly, it allows you to build an audience of interested and like-minded people.

Finally marketing using a blog allows you or your brand to become well known for your expertise. You become the source of your audiences information on the subject and that is a lot of power!

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3. How important is digital marketing today?

It is no longer an option! For almost every business to succeed today, they must have a strong digital presence online for reaching new clients & brand visibility. Digital marketing is used to create organic search results. Today most consumers get the info they are looking for through search engine results so in order to make sure your company is the one they find it is critical to have a digital marketing strategy in place.

A well maintained blog will provide fresh and relevant content. That usually means an increase in site visitors & user engagement which equals conversions!
That is where Social Media Marketing comes in by utilizing a variety of social media platforms you can create new opportunities to interact and connect with potential customers and clients.

4. How have you used CoPromote to increase your readership?

CoPromote has been a MASSIVE tool to increase not only traffic but genuine interaction not just for my blog but for my clients. So far I have used CoPromote to boost 31 tweets for 329 retweets and an AMAZING 3.5 million people reached! That averages out to over an extra 100,000 people per post!

Metrics
31 Boosted posts
329 New shares received
3.5M New people reached

Being a marketer I know the value of being able to get my content in front of that many people, and not just anyone, but targeted based on the interests CoPromote’s platform offers!
To be honest I even tested that out to see if it was accurate. I had a piece of content for a client that was film and entertainment related but still entered my normal interests like advertising, business, marketing and startups. Due to the fact that that was not what the post was about, it was not co-promoted at all! A few days later I redid it with the proper interests movies and film, television and entertainment and was able to reach an additional 100,000 people and ended up with 34 retweets 17 from my followers and 17 from CoPromote! The content was very important to me and it was a massive relief to have the power of CoPromote behind me.

Metrics
116.3K Organic reach
99,833 CoPromote reach
86% Increase

As far as readership for my blog, my very first post I CoPromoted was a general link to my blog, The World Of Social Media, and mentioned what it was about. It exploded with 53 retweets to over 712,000 people and 31 additional from my followers. We are talking over 600% more reach because of CoPromote. That led to a surge in my daily visitors and even increased time on site! So now, every time I post a new article it goes on CoPromote and helps me get that initial blast to get the word out.

Metrics
31 Organic retweets
53 CoPromote retweets
115.3K Organic reach
712K CoPromote reach
618% Increase

 

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5. What are three essential social media tips you can give to beginners?

First – When I first broke into social media four years ago, I thought I was very late to the game and tried to make up for it by setting up accounts on every network that existed. It became way too much to manage to fast and because of that I got frustrated. So I would say start small try a couple services out at a time. Trying to keep up with 25 networks and grow them will be your ticket to giving up. Building profiles for multiple social sites is serious and should take time from the bio to images used, start by only tackling a couple at first like Facebook, Instagram and Twitter. Once you have a system down move on to the next two or three and so on. Once you find the right ones for you or your brand, then start to narrow your focus on those.

Second – and yes, I can say I am guilty of this one: Don’t over post or annoy your followers! Many just starting out think the best way to “promote” their brand is to post coupons, offers, news, and anything related to their business or even unrelated! A good way to manage this is If it’s not something you personally would not read don’t post it! It’s very important to be helpful first and not just all promotions – people respect that and your accounts will reap the rewards! Be sure to answer questions, and engage. The followers will come if you’re helpful first.

Third – a big one, and yes, I fell victim to this one too: Do not watch your follower count like a hawk. Don’t worry about those e-books or articles you see that say How I got 50,000 followers in a week! Yes it can be done and quite easily actually BUT they will be mostly bots or not targeted. Or they’re just following you in hopes that you’ll follow them back. Bottom line: they’re not followers who would engage with you. When I founded social media firm iBoom media, our entire core message is: REAL FOLLOWERS. REAL RESULTS. We would rather have 10 followers who are interested in your product or topic than 100,000 that are not. Organically building up a great social profile takes time but TRUST me do this right from Day 1 and you will save yourself a ton of time later. DO NOT buy fake followers or sign up for follow for follow websites.

Want to connect with great influencers like Justin and reach a bigger audience? Join CoPromote!

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CoPromote Featured in AlleyWatch: “How Creators Get Noticed”

AlleyWatch is one of the leading outlets for information on technology, startups, and entrepreneurs. CoPromote CEO Mike More recently did a Q&A with them, wherein he discusses how CoPromote was launched and how it works. Check out the excerpt and quote below, then hit the link for the full Q&A.


Are you a creator but unsatisfied with your marketing team? Good news, now you can do it yourself. CoPromote, the social marketing hub for creators has already hit 800,000+ creators and is looking to make an impact on how creators get noticed.

I was – and still am – a creator.  My biggest pain point was that after I invested in creating the best content, I had to hand over the marketing to a third party company who often would drop the ball.  I needed a tool to market my content.

Read more:
This NYC Startup is Reaching 50 Million New People a Day: Find Out How

 

Featured CoPromoter: YouTuber & Comedian Jason Horton

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YouTube is one of the biggest platforms for creators today. Many have attempted to gain a following, but only the really good, creative, and charismatic people succeed. Jason Horton, a comedian who has a following of over 100k people and over 18 million views, uses CoPromote to spread the word when his new video comes out. His videos are a comedic take on relationships and he adds a new funny spin on relationship advice. Check out the chat we had with Jason about what inspires him and his advice to budding YouTubers.

1. What kind of creator are you?
I create awkward sketch comedy around dating and relationships along with dating & relationship advice geared towards males.

 

2. What got you started in making videos?
I have been performing live comedy for 11+ years, and getting what I think is funny or interesting potentially in front of millions of people was very motivating. I met what turned out to be “big YouTubers” who needed an actor/writer, and found myself in a lot of these videos. I started creating my own channels and pointing the traffic at myself from these videos. That’s how it all started.
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3. Do you find CoPromote useful for promoting your videos?
I think it’s a great way to get people who probably never heard of me to check out my stuff. Sharing content in a collaborative fashion is such a great way to get stuff out there.
4. Any advice to fellow creators just starting out?
Don’t start doing it “for the money”. Do it because you want to, love it, and just have a need to get it out there. Do things with consistency, but that doesn’t compromise quality. People want to invest their time and energy into people. Be you, there is always an audience out there for “you”. Build your social networks, relationships, and do something every day to further that.
5. If there was only one video of yours you’d want people to watch, what would it be?
People seem to like “The 7 Women You Meet on Tinder” https://www.youtube.com/watch?v=WJTa414qISQ
Follow Jason on Twitter, Facebook, and check out his YouTube here!

Featured CoPromoter of the Week: Spanish Fashion Blogger Rosie & Pats

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CoPromote is a platform for creators from all over the world to share their content. Fashion Bloggers Rosie & Pats, two sisters from Spain, have been using CoPromote to promote their blog to American audiences. Their outfits are chic, innovative, and fashion forward. For those readers who don’t know Spanish, they have an English translation available as well. We got in touch with them to find out more about their blog and how they use CoPromote. Check out the chat below.

 

1. What type of creator are you?

Two sisters with different backgrounds who are passionate for fashion and decided to create a blog about fashion and lifestyle to capture their picks, fashion events, street style outfits and anything that has something to do with the fashion world.

2. How do you find using CoPromote for non-english users?

Good and easy, although usability could be improved as the web structure is not very clear.

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3. What is your favorite outfit you’ve worn in the past year?

Click here to check out Rosie & Pats and read some great content! Or tweet them here at: @enmisStilettos