Being on social networks is essential to marketing your music. Posting to all your networks simultaneously by linking them is convenient. Doing so, however, can result in double posts when you create or accept Headliner promotions and select more than one network. If those networks are linked, your message is pushed twice, first by us and then by the networks.
Nobody likes spam, so cleaning up double posts on your social networks is a natural impulse. But, deleting a Headliner post from your social networks will result in deductions of Band Bucks which are the currency for your Headliner promotions. We understand the need to maintain your profiles spam-free. But we also believe in recommendations and deleting Headliner promotions from your networks defeats our core purpose: helping musicians help each other.
So, what can be done about this? The best way to avoid Band Bucks deductions is to make sure that when you see a double post, you don’t delete the Headliner post.
If you notice double posts on your Twitter account for example, simply click on the message to expand it and along the bottom of the detail view, next to the date you will notice a source identifier with a URL. See the screenshot below. Our identifier/link reads: “Via Headlinerfm.” As long as you do not delete this post, there will be no deduction of band bucks from your account.
On Facebook, under each status update you will notice the same thing: our icon with a source identifier: “Via Headlinerfm.” These ID tags are common practice for third party apps. Just think of applications like Hootsuite, Tweetdeck and others that integrate messaging across platforms.
You can also unlink your networks or only accept promos for one network instead of both, but we understand that reduces your exposure and can be cumbersome when you’re posting outside of Headliner (which is likely most of the time). Until we find a solution for the double postings, this is the easiest way to keep your wall clean and avoid penalties for deleting promotions.